Monday, July 24, 2006

Wanna buy a lady a drink?

Ay tequila!
Originally uploaded by littledevilworks.
For the richest guy in Margaritaville...

MEXICO CITY (Reuters) - Forget about the kind of tequila you slam down on the bar or knock back at parties in throat-burning shots with salt and lemon. If you're paying six figures, you might prefer to savor it in small sips.

An impossibly upmarket brand of tequila -- 100 percent blue Agave lovingly aged for six years and sold in a limited edition platinum bottle with fancy artwork on the label -- went on sale in Mexico on Thursday night for $225,000 a bottle.

Tequila Ley .925 has produced 66 bottles of the "Pasion Azteca" tequila, half of them pure platinum bottles and half of them gold and platinum-decorated bottles that sell for the slightly less extravagant price of $150,000.

"Since we started out, we began with the idea of making the finest, most expensive bottle of tequila in the world," Altamirano told Reuters.

For those on a smaller budget, there are 999 bottles of the same tequila in silver and gold bottles priced at $25,000.

Altamirano, whose company has won awards for its stylish bottles, said his next goal was to create a million-dollar tequila bottle made from diamond-encrusted platinum and auction it at Sotheby's next year.

I don't know about you but I ain't paying 225 g's for something I'm just going to piss away ... literally and figuratively.


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